Orlando video production
Lenz Entertainment Group (Orlando video production) is a unique media enterprise focused on providing marketing solutions for small business owners. And, we take an unconventional approach in our operation to avoid the layers of expenses that video production companies and advertising agencies are forced to pass along to their clients.
Let’s uncover your story
Discover what our broad experience and unique creative approach can do to bring your business the solutions you desire.
We’ve included a video on the power of storytelling that includes a little slice of our founder’s story.
Lenz Entertainment Group
Incorporate storytelling in your business and brand
An outstanding way to develop strong marketing and advertising campaigns is to use storytelling. When we see a movie, our desire is a good story. Whether we like the movie, or not, we will tell others. The same is true in business, so having a good story to tell is powerful branding.
A compelling leader to study is Walt Disney. His senses were keenly tuned to the power of storytelling. He not only created great shows and attractions, he took you behind the scenes, so you could learn how Walt and his cast created the entertainment—stories about the story!
Let me give you a personal example.
In elementary school, I looked forward to Saturdays because dad would take me to his jewelry store and give me meaningful work to do. Like cleaning all the display cases, sweeping the floor, washing the windows and then learning how to create arrange a display window.
I enjoyed listening to him talk to customers. I sat next to him at his bench while he repaired watches and jewelry. I was fascinated.
When I was a little older, he put me in the advertising department. He strapped a bag over my shoulder and filled the bag with flyers. I walked door to door delivering flyers, he paid me to do this, however I was earning a hands-on education in what it takes to bring in new customers.
That of course is just a tiny slice of my story, however it’s no surprise that I have spent my entire career in marketing and advertising.
If your story is worth telling, it can be a mighty tool to use in your branding.
If you’d like help polishing your diamond in the rough, or positioning your story for marketing and advertising campaigns, we’d like to help with creative scripting and video production. Use our contact page or call 407.221.6166