What does it take to attain “Expert,” status in your career?
Getting good–really good,
at your craft is a long and winding road. Actually attaining “expert” status is
something that leaders in your industry sanction by their remarks and
statements regarding your performance. It’s not a degree or certificate you
It’s a reputation that you
build by racking up many miles on the long and winding road. A road littered
with speedbumps and roadblocks. Overcoming adversity in your career is key to
your growth because you are acquiring the building blocks of experience and
It’s humous today that
almost anyone can become a “digital expert,” by completing two hour of online
education or buying a software program loaded with magical spells.
Embrace the long and
winding world and whenever you discover you’ve taken a wrong turn, retrace your
steps until your back in position to complete your journey.
Entertainment Group is dedicated to encouraging young women and men to consider
the trades as an excellent career path. LEG founder, Jerry Lenz, explains, “50
years ago I graduated from North Hennepin Community College (Brooklyn Park MN)
with a 2-year degree (AAS) in Sales and Marketing. The practical education I
received is still serving me today and I had no student debt.”
LEG’s goal to help trade contractors grow their business by recruiting young
people to investigate the incredible opportunities the trades have to offer
without burdensome debt.
Lenz Entertainment Group (LEG) is
now the official video partner for FACCPA– Florida Air Conditioning
Contractors Professional Alliance. As a corporate sponsor, LEG will be working
with contractors to help them increase their marketing share and develop video
marketing campaigns to engage homeowners. Additionally, Lenz Entertainment
Group will be providing complimentary marketing ideas and suggestions to the
an added benefit for Florida Air Conditioning Contractors Professional Alliance
members, LEG will be extending discounted rates on all types of video
production to further help the members improve their ROI.
Entertainment Group is proud to be a corporate sponsor for Florida Air
Conditioning Contractors Professional Alliance and LEG is excited about our
cool future together.
About LEG: Lenz Entertainment Group provides affordable marketing
solutions and video production for small business owners and trade contractors.
We roll up our sleeves and get to work on your business. Email Jerry@LenzEntertainmentGroup.com or call (407)
The sales process includes answering objections and the
mature salesperson recognizes that there is no sale without objections. The
sales process also requires active listening and asking good questions to
clearly understand what the prospect believes and is objecting to. One of the
greatest questions a salesperson can ask is, “how do you mean?” Asking this
question after an objection will often surprise the salesperson that assumed
Make it easy for your prospect…
Often, prospects will be reluctant to object for fear that you
will become upset or adamant. For this reason, take a different approach and
make it easy for the customer to object by responding in a cheerful, friendly,
constructive way when they raise an objection—and remember, questions over
Gratitude is a perennial human experience. And, having an attitude of gratitude in your business transactions will multiply your success.
Gratitude: the quality of being thankful; readiness to show
appreciation for and to return kindness, defined by the Oxford English
Feeling and expressing gratitude can bring so much joy to your
life, not just your business.
Remember how you felt helping a friend? The little warmth it
made you feel inside your bones. To feel good, more regularly and naturally,
you need to amend your expectations to see the positive before you see the
Old-fashioned values like integrity and gratitude never go out
of style, but you cannot read them on your KPI reports…you can however, read
them in your customer’s eyes and warm handshakes when you go out of your way to
serve others and be grateful.